Dope S–t I Like: LOS ANGELES SHOE BRAND – GENERIC SURPLUS

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Womens Neo-Classic Mid Farm Waterproof Insulated Winter Boots

apatillas de trail running para hombreGENERIC SURPLUS, GNRC DESIGN, THE GENERIC MAN IS A LOS ANGELES BASED SHOE BRAND INSPIRED BY THE SPIRIT AND AESTHETIC OF THE CITY’S DIVERSE AND HISTORIC CULTURE.

Source: LOS ANGELES SHOE BRAND CAPTURES THE EVOLUTION OF EVERYDAY FOOTWEAR

One of the dopest Nike of introducing myself to my competitors, really they aren’t since they are actually a lot more successful than I am already, is that I get to analyze pricing strategies and see what makes a brand valued.

Today I’m introducing you to Generic Surplus. This is a name that is somewhat redundant when you place a little thought into it. I mean more than likely anything that is “generic” will have a surplus right?

Not exactly, the generic here is used in the treatment of style. Simplicity is the entanglement to a successful wardrobe. All great business people seem to live by this. If you wear a Black turtleneck, you’re imitating Steve Jobs. Grab a hoodie and you’re trying to be Zuckerberg. I mean if these guys who made tons of money, but only where certain things keep it simple, then shouldn’t you?

Rasteira MC Shoes Amarração Tira Metaliz.

While Generic Surplus doesn’t spend a lot of time on creating outrageously loud sneakers that standout and scream for attention, it’s their subtle approach to style that I like. Cool materials and classic silhouettes are their forte. I’d like to know how many have heard of the brand. Womens Tree Flyers Running Shoes Generic Surplus.

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