adidas Performance Essentials 3 Stripes Kid's Legging - USA - Comments for JmksportStore https://arch-usa.com art & research culture - hype adidas Performance Terrex Hikster Women's Shoes hourly 1 https://wordpress.org/?v=6.0.1 Comment on The Jordan Zion 2 Looks Better but Will It Hit the Court on its Namesakes Feet? by Jordan Zion 2 ‘Hope Diamond’ Half Blue/Pink Prime DO9161-467 – JmksportStore-USA https://arch-usa.com/the-jordan-zion-2-looks-better-but-will-it-hit-the-court-on-its-namesakes-feet/#comment-4979 adidas Performance Terrex Hikster Women's Shoes https://arch-usa.com/?p=45719#comment-4979 […] I did an article on Zion’s new shoe and his landing mechanics before I got a pair of the kicks. This is a video on the details of what I think is Jordan Brand’s best signature sneaker release. The drop rivals releases from the 90s and feels like a throwback. If you’d like to see the post on Zion, check out the article here: https://arch-usa.com/the-jordan-zion-2-looks-better-but-will-it-hit-the-court-on-its-namesakes-feet/ […]

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Comment on adidas Stan Smith OG Primeknit | Authentic Verification by Tayib Salami https://arch-usa.com/adidas-stan-smith-og-primeknit-authentic-verification/#comment-4220 Mon, 05 Feb 2018 18:21:00 +0000 http://arch-usa.com/?p=22342#comment-4220 man folks have to be crazy to buy bootlegs in these lol

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Comment on UA Slingflex Rise  | Under Armour’s Problem Isn’t With Product by archceo https://arch-usa.com/ua-slingflex-rise-under-armours-problem-isnt-with-product/#comment-4172 Sat, 13 Jan 2018 23:13:00 +0000 http://arch-usa.com/?p=21534#comment-4172 Tayib Salami. I think many of the brands have serious marketing issues, but we both know that. I guess if we had a way to get in the door and speak to these people it would be a good thing since we actually sell the stuff for more than they actually list it for. There is a disconnect when a company gets too big.]]> In reply to Tayib Salami.

I think many of the brands have serious marketing issues, but we both know that. I guess if we had a way to get in the door and speak to these people it would be a good thing since we actually sell the stuff for more than they actually list it for. There is a disconnect when a company gets too big.

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Comment on UA Slingflex Rise  | Under Armour’s Problem Isn’t With Product by Tayib Salami https://arch-usa.com/ua-slingflex-rise-under-armours-problem-isnt-with-product/#comment-4171 Sat, 13 Jan 2018 22:47:00 +0000 http://arch-usa.com/?p=21534#comment-4171 I like tje use of the word « resonate ». UA thinks just because tje product is great people are just going to buy it . I think newbalance is making a similar mistake . They haven’t marketed the newer iterations of the 247’s and they assume just because the olive colorway did well ( by tje way I must’ve sold about 50+ pairs of those ) then every other one will perform just as well . For brands like NBand UA , like you said itsnot an issue with tje product but rather connecting with the consumer . I think I wrote more posts about tje 247 than the br’d Itself
Great post by the way

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Comment on How Will Your Favorite Sneaker Brand Perform in 2018? | Under Armour ($UA) ($UAA) by archceo https://arch-usa.com/how-will-your-favorite-sneaker-brand-perform-in-2018-under-armour-ua-uaa/#comment-4159 zapatillas de running Adidas asfalto neutro ritmo bajo talla 40 rojas http://arch-usa.com/?p=21362#comment-4159 Hisham Yakub. Wow, thanks for the heads up on Sloane!!!! That's another article for certain.It just happened as I was writing this; but that's exactly why I'm shaky on UA. Their inactivity and lack of response in the marketing arena has long been the culprit behind their ability to grow footwear which I don't think is even bringing in a billion a year. The majority of their sales are in apparel and that's dangerous when you consider they've turned over so much of their data to Amazon as a brand registry and they even reported their relationship as vital with Amazon (In the Q3 conference call) which is completely the wrong direction considering Amazon's move into athletic apparel. Have you seen this: http://arch-usa.com/l2-just-updated-their-report-on-amazon-private-labels-will-nike-ua-and-adidas-pay-attention-now/ I wrote when L2 updated their analysis and it's a harbinger and should be a wake up call to UA, but even as they are rebounding I have a feeling they simply aren't paying close attention what's happening with their own brand. Maybe Plank is really distracted with his real estate company that runs out of the UA offices.]]> In reply to Hisham Yakub.

Wow, thanks for the heads up on Sloane!!!! That’s another article for certain.It just happened as I was writing this; but that’s exactly why I’m shaky on UA. Their inactivity and lack of response in the marketing arena has long been the culprit behind their ability to grow footwear which I don’t think is even bringing in a billion a year. The majority of their sales are in apparel and that’s dangerous when you consider they’ve turned over so much of their data to Amazon as a brand registry and they even reported their relationship as vital with Amazon (In the Q3 conference call) which is completely the wrong direction considering Amazon’s move into athletic apparel. Have you seen this: http://arch-usa.com/l2-just-updated-their-report-on-amazon-private-labels-will-nike-ua-and-adidas-pay-attention-now/ I wrote when L2 updated their analysis and it’s a harbinger and should be a wake up call to UA, but even as they are rebounding I have a feeling they simply aren’t paying close attention what’s happening with their own brand. Maybe Plank is really distracted with his real estate company that runs out of the UA offices.

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Comment on How Will Your Favorite Sneaker Brand Perform in 2018? | Under Armour ($UA) ($UAA) by Hisham Yakub https://arch-usa.com/how-will-your-favorite-sneaker-brand-perform-in-2018-under-armour-ua-uaa/#comment-4158 Fri, 05 Jan 2018 22:05:00 +0000 http://arch-usa.com/?p=21362#comment-4158 Great insights as always. I’m still holding UA, and although it’s a bit less painful now that it has rebounded, I see no imminent signs that they will figure this stuff out. It is definitely a head-scratcher that they have spent so much on endorsements, yet have not made the effort to shout it from the rooftop. I also recently read that they lost Sloane Stephens to Nike after her grand slam win which is a disappointment. Plank has repeatedly said it is time for the company to move into activation mode. That means they have to start executing everywhere they have made the investments to compete. Hopefully 2018 is better than 2017.

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Comment on The Top 40 Sneakers of 2017 | #35 Rockdeep RD Rax 73-5C433 Chocolate by archceo https://arch-usa.com/the-top-40-sneakers-of-2017-35-rockdeep-rd-rax-73-5c433-chocolate/#comment-4101 adidas Zapatillas Super Sala http://arch-usa.com/?p=20803#comment-4101 Steve Joseph. The list is full of waterproof kicks. I think we all are looking for that with the weather. I just learned that Rockdeep is actually a black owned company. The guy was a military brat hence the fact that most of his shoes are hiking shoes. (I guess that makes sense). They have another boot, but it's not as appealing and simple, but it's dope. It's here on the site. I appreciate you checking the list out. Like I said it's taking a lot to do each page so your support is valued!]]> In reply to Steve Joseph.

The list is full of waterproof kicks. I think we all are looking for that with the weather. I just learned that Rockdeep is actually a black owned company. The guy was a military brat hence the fact that most of his shoes are hiking shoes. (I guess that makes sense). They have another boot, but it’s not as appealing and simple, but it’s dope. It’s here on the site. I appreciate you checking the list out. Like I said it’s taking a lot to do each page so your support is valued!

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Comment on The Top 40 Sneakers of 2017 | #35 Rockdeep RD Rax 73-5C433 Chocolate by Steve Joseph https://arch-usa.com/the-top-40-sneakers-of-2017-35-rockdeep-rd-rax-73-5c433-chocolate/#comment-4099 An All-Black adidas Yeezy Boost 350 v2 Appears For 2022 http://arch-usa.com/?p=20803#comment-4099 These are dope. Can’t say I’ve ever heard of Rock Deep or the Rax model so that’s my “you learn something new every day” right there lol. I have a small “waterproof” shoe thing going on so that really stood out and caught my attention as well.

The huaraches are one of my top 5 models of all time so I can see/relate to that mid. The CW reminds me of a Garbstore X Reebok Fury Road collab. See pic attached.

Def digging no. 35!

https://uploads.disquscdn.com/images/355ff191dc30377e9d0d2444d7710e42d87c9b230b8757f9cff03cf2be331906.jpg

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Comment on I Really Want to Like the adidas Originals Prophere  by archceo https://arch-usa.com/i-really-want-to-like-the-adidas-originals-prophere/#comment-4094 Thu, 21 Dec 2017 02:39:00 +0000 http://arch-usa.com/?p=20289#comment-4094 Steve Joseph. Awesome. We will work out the details; shoot me an e-mail when you have time: cburns@arch-usa.com As far as the article on the New Global Campaign (Calling all Creators) it's an extension of the ongoing creators campaign ... which is why I thought Saucony made a mistake using Originators in their recent campaign for the 1000 pair made by 10 influencers (already talked about that) . The commercial is completely against everything the brand built from the previous year. The message is forced... I wish I could get to that post but this top 40 list has me painted in a corner. I'm still trying to post all of those articles and it is harder than I thought.]]> In reply to Steve Joseph.

Awesome. We will work out the details; shoot me an e-mail when you have time: cburns@arch-usa.com As far as the article on the New Global Campaign (Calling all Creators) it’s an extension of the ongoing creators campaign … which is why I thought Saucony made a mistake using Originators in their recent campaign for the 1000 pair made by 10 influencers (already talked about that) . The commercial is completely against everything the brand built from the previous year. The message is forced… I wish I could get to that post but this top 40 list has me painted in a corner. I’m still trying to post all of those articles and it is harder than I thought.

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Comment on I Really Want to Like the adidas Originals Prophere  by Steve Joseph https://arch-usa.com/i-really-want-to-like-the-adidas-originals-prophere/#comment-4093 Adidas Ultra Boost Undefeated Blackout http://arch-usa.com/?p=20289#comment-4093 archceo. I would be honored family. Let's talk details when you have time, maybe after the holidays? On another note, I can't wait to see your opinion/piece on that Adidas "calling all creators" spot that dropped today. 25 heavyweights BUT...spoiler alert/BIG question(s)... Where was Kanye? That aside, I'm really confused by the spot. It's supposed to be a part of an ecosystem of efforts but ends without telling me as a consumer how to "answer the call". It just feels too self congratulatory and if you haven't seen it yet you'll soon see why.]]> In reply to archceo.

I would be honored family. Let’s talk details when you have time, maybe after the holidays? On another note, I can’t wait to see your opinion/piece on that Adidas “calling all creators” spot that dropped today.

25 heavyweights BUT…spoiler alert/BIG question(s)…

Where was Kanye? That aside, I’m really confused by the spot. It’s supposed to be a part of an ecosystem of efforts but ends without telling me as a consumer how to “answer the call”. It just feels too self congratulatory and if you haven’t seen it yet you’ll soon see why.

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Comment on I Really Want to Like the adidas Originals Prophere  by archceo https://arch-usa.com/i-really-want-to-like-the-adidas-originals-prophere/#comment-4092 adidas Tubular Nova Primeknit "Chili Red" http://arch-usa.com/?p=20289#comment-4092 Steve Joseph. Man, I gotta ask you if you'd like to write for the site? This is almost the way I would have analyzed this. adidas failed to capitalize on the time Nike took to establish CDO and now they are trying to manage North America on what is essentially a skeleton crew. Operating adidas North America is difficult overall due to the distance from the home office. I think that is why the adjustments are so slow. Very good analysis!!!]]> In reply to Steve Joseph.

Man, I gotta ask you if you’d like to write for the site? This is almost the way I would have analyzed this. adidas failed to capitalize on the time Nike took to establish CDO and now they are trying to manage North America on what is essentially a skeleton crew. Operating adidas North America is difficult overall due to the distance from the home office. I think that is why the adjustments are so slow. Very good analysis!!!

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Comment on I Really Want to Like the adidas Originals Prophere  by Steve Joseph https://arch-usa.com/i-really-want-to-like-the-adidas-originals-prophere/#comment-4087 adidas adizero scorch cleats cloud white mens http://arch-usa.com/?p=20289#comment-4087 archceo. I had a much longer response and should have stuck with it. I broke down the shoe in it's entirety and where I think much of the inspiration was coming from. The KOBE 8 is the shoe I couldn't remember off hand but knew I saw a mid similar to the Prophere before. While you're 100% correct that collabs largely drop before GR's I see two things happening here. One, Adidas is losing steam fast so I thought they might have wanted to go with a strong collab (very very questionable whether it's strong at all) first to set the tone but my thoughts on that strategy could be questionable for several reasons. If the model is strong you don't need to start with a collab so to your point it might be telling of their lack of confidence in the model. The other thing I see are shorter production cycles and timelines between drops. "Adidas' growth happened more quickly than they prepared for" - That right there. Adidas has always struggled as a brand "strategically" and they or no one had zero idea Kanye would bring this much attention to the brand. They definitely were not prepared. Till this day Adidas doesn't realize what they had in the Mi ZX Flux program and they just let that die a slow death while the tech and process could have been carried over to other models. We know personalization is huge for customers and why we all love exclusives even though we publicly suggest otherwise. But what's the next level of exclusives? Like truly exclusive? A true personalized experience. Instead of Adidas pushing this level of customization, which would have been an organic next phase of the brands customization roadmap they just let it all slip. When I saw what Adidas offered this year as a personalization experience I knew the brands strategists still did not get it. They would have shut down NYC completely if people knew they were going to have their names, family photos, whatever they wanted...on a shoe and accessories. No. They got basic and that was the end of it. Adidas seems to not get that if they ever hope to maintain a strong no.2 spot and climb that seemingly impossible mountain to no.1 they can't settle for doing what other brands are doing. They should have analyzed the fact that Nike has slipped big time in the quality of many of their ID's, the limitations they've imposed on designs (the shoes are now pre-made I believe...there's nothing custom about them, which allows for the shorter ship dates) and used the Mi vehicle to push a stand out personalization process. At the prices they offered if they gave insane material options in addition to that level of personalization and promoted it right it would align with their strategy of getting the consumer more involved, might be better for many than anything Nike ID could offer and could with the right effort make Nike's bespoke program seem excessive. It's already out of touch for the average consumer and Adidas could have taken advantage of that fact.]]> In reply to archceo.

I had a much longer response and should have stuck with it. I broke down the shoe in it’s entirety and where I think much of the inspiration was coming from. The KOBE 8 is the shoe I couldn’t remember off hand but knew I saw a mid similar to the Prophere before.

While you’re 100% correct that collabs largely drop before GR’s I see two things happening here. One, Adidas is losing steam fast so I thought they might have wanted to go with a strong collab (very very questionable whether it’s strong at all) first to set the tone but my thoughts on that strategy could be questionable for several reasons. If the model is strong you don’t need to start with a collab so to your point it might be telling of their lack of confidence in the model.

The other thing I see are shorter production cycles and timelines between drops.

“Adidas’ growth happened more quickly than they prepared for” – That right there. Adidas has always struggled as a brand “strategically” and they or no one had zero idea Kanye would bring this much attention to the brand. They definitely were not prepared.

Till this day Adidas doesn’t realize what they had in the Mi ZX Flux program and they just let that die a slow death while the tech and process could have been carried over to other models. We know personalization is huge for customers and why we all love exclusives even though we publicly suggest otherwise.

But what’s the next level of exclusives? Like truly exclusive? A true personalized experience.

Instead of Adidas pushing this level of customization, which would have been an organic next phase of the brands customization roadmap they just let it all slip. When I saw what Adidas offered this year as a personalization experience I knew the brands strategists still did not get it. They would have shut down NYC completely if people knew they were going to have their names, family photos, whatever they wanted…on a shoe and accessories. No. They got basic and that was the end of it.

Adidas seems to not get that if they ever hope to maintain a strong no.2 spot and climb that seemingly impossible mountain to no.1 they can’t settle for doing what other brands are doing. They should have analyzed the fact that Nike has slipped big time in the quality of many of their ID’s, the limitations they’ve imposed on designs (the shoes are now pre-made I believe…there’s nothing custom about them, which allows for the shorter ship dates) and used the Mi vehicle to push a stand out personalization process.

At the prices they offered if they gave insane material options in addition to that level of personalization and promoted it right it would align with their strategy of getting the consumer more involved, might be better for many than anything Nike ID could offer and could with the right effort make Nike’s bespoke program seem excessive. It’s already out of touch for the average consumer and Adidas could have taken advantage of that fact.

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Comment on I Really Want to Like the adidas Originals Prophere  by archceo https://arch-usa.com/i-really-want-to-like-the-adidas-originals-prophere/#comment-4085 Wed, 20 Dec 2017 02:39:00 +0000 http://arch-usa.com/?p=20289#comment-4085 Steve Joseph. When I said Shoe of the Year I was talking about the NB247 not the Prophere. I finally realized where the shape of the outsole came from... it's the Kobe Crazy 8 feet you wear shape with that deep groove at the midfoot. You can see the inspiration for the outsole when you look at the Crazy 8. On to your thoughts... a collab doesn't typically drop prior to a GR so that was a natural release. I do find it interesting that a collab arrived so soon after a GR. This tells me that adidas doesn't have any confidence in this shoe. More important when the NMD arrived adidas was doing an incredible job of marketing. The NMD was placed in a subversive manner in campaigns with meaning and value. The video campaign for the Prophere is rushed, forced, corny and the glitchy faux self created video format fails miserably. It's also the first time in a while where adidas focused on the product vs the message. adidas' growth happened more quickly than they prepared for and the result is that they simply aren't taking the time to create art. The UNDFTD drop won't pop unless it's stupid limited. The Prophere doesn't have a story attached and that's a damn shame. The worst part is it's another release from adidas with ZERO design on the toebox and I repeat that is LAZY.]]> In reply to Steve Joseph.

When I said Shoe of the Year I was talking about the NB247 not the Prophere. I finally realized where the shape of the outsole came from… it’s the Kobe Crazy 8 feet you wear shape with that deep groove at the midfoot. You can see the inspiration for the outsole when you look at the Crazy 8. On to your thoughts… a collab doesn’t typically drop prior to a GR so that was a natural release. I do find it interesting that a collab arrived so soon after a GR. This tells me that adidas doesn’t have any confidence in this shoe. More important when the NMD arrived adidas was doing an incredible job of marketing. The NMD was placed in a subversive manner in campaigns with meaning and value.

The video campaign for the Prophere is rushed, forced, corny and the glitchy faux self created video format fails miserably. It’s also the first time in a while where adidas focused on the product vs the message. adidas’ growth happened more quickly than they prepared for and the result is that they simply aren’t taking the time to create art. The UNDFTD drop won’t pop unless it’s stupid limited. The Prophere doesn’t have a story attached and that’s a damn shame. The worst part is it’s another release from adidas with ZERO design on the toebox and I repeat that is LAZY.

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Comment on I Really Want to Like the adidas Originals Prophere  by Steve Joseph https://arch-usa.com/i-really-want-to-like-the-adidas-originals-prophere/#comment-4084 ADIDAS ORIGINALS Sneaker bassa 'Zentic' albicocca argento crema http://arch-usa.com/?p=20289#comment-4084 I really like the model to the point where I tried them on this past weekend. Even before trying them on however I knew I’d wait for them to be discounted before buying. Here’s the funny thing though…I have zero and I mean zero interest in the UNDFTD collab that’s about to drop and camo is one of my things.

Do you find it odd from a marketing and strategy stand point that they dropped the GR before dropping the UNDFTD? I have some thoughts on that.

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Comment on What Happened To Putting The Air Jordan 3 In The Dog House? by archceo https://arch-usa.com/what-happened-to-putting-the-air-jordan-3-in-the-dog-house/#comment-4077 maillot de basket neutre adidas http://arch-usa.com/?p=20682#comment-4077 Steve Joseph. It's endemic. As nepotism and "networking" becomes the norm people are gaining access to positions without having any real world experience to support the jobs they've been assigned. The degradation of corporate American is the result of the good old boy network and the passing off of HR to computers that read resumes for keywords.]]> In reply to Steve Joseph.

It’s endemic. As nepotism and “networking” becomes the norm people are gaining access to positions without having any real world experience to support the jobs they’ve been assigned. The degradation of corporate American is the result of the good old boy network and the passing off of HR to computers that read resumes for keywords.

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Comment on What Happened To Putting The Air Jordan 3 In The Dog House? by Steve Joseph https://arch-usa.com/what-happened-to-putting-the-air-jordan-3-in-the-dog-house/#comment-4076 Tue, 19 Dec 2017 15:56:00 +0000 http://arch-usa.com/?p=20682#comment-4076 archceo. This is such a spot on response. One of the things I am known for on my contract jobs is my brutal honesty. If an idea sucks I'll tell them specifically why it does so we can go back to the drawing board and pivot. No one benefits, definitely not a companies bottom line they brought me in to imrpove if I sit there and lie. I see too many people within large organization today just accepting mediocrity as a standard or norm so no reason for me to believe you're far off in that assertion. I recently went in on a digital wallet, leaving them a stinging review on a major site. One of the co-founders came in to respond, apologized for the mediocrity and then posted a link to his companies job listings for me to take a look at. I've told friends in the past that they're wrong for thinking their passive silence will improve the product experience. The checks and balances my friend are definitely not in place and it's becoming a fairly large problem.]]> In reply to archceo.

This is such a spot on response. One of the things I am known for on my contract jobs is my brutal honesty. If an idea sucks I’ll tell them specifically why it does so we can go back to the drawing board and pivot.

No one benefits, definitely not a companies bottom line they brought me in to imrpove if I sit there and lie.

I see too many people within large organization today just accepting mediocrity as a standard or norm so no reason for me to believe you’re far off in that assertion. I recently went in on a digital wallet, leaving them a stinging review on a major site. One of the co-founders came in to respond, apologized for the mediocrity and then posted a link to his companies job listings for me to take a look at.

I’ve told friends in the past that they’re wrong for thinking their passive silence will improve the product experience. The checks and balances my friend are definitely not in place and it’s becoming a fairly large problem.

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Comment on Adidas NMD Now Hitting The Adidas Outlet | Might Be The End Of The Line by archceo https://arch-usa.com/adidas-nmd-now-hitting-the-adidas-outlet-might-be-the-end-of-the-line/#comment-4075 adidas EQT CSG 91 http://www.arch-usa.com/?p=19280#comment-4075 Steve Joseph. You nailed it. While this post was done in November we did the video in May. Which means that adidas had almost one year of success with the NMD before they undercut their own success.I don't know if you remember this: http://arch-usa.com/how-pricing-will-kill-the-knit-sneaker-trend/ I wrote it in May. Last year in October I got so irritated by the pricing of knit shoes I wrote this one: http://arch-usa.com/insider-ties-quiz-son-wisdom-simplification-kicks/ So I could take the time and explain how the design of a shoe and materials factor in the actual price and why knit shoes are a rip off for the most part (this doesn't include Battle Knit for the Lebron).]]> In reply to Steve Joseph.

You nailed it. While this post was done in November we did the video in May. Which means that adidas had almost one year of success with the NMD before they undercut their own success.I don’t know if you remember this: http://arch-usa.com/how-pricing-will-kill-the-knit-sneaker-trend/ I wrote it in May. Last year in October I got so irritated by the pricing of knit shoes I wrote this one: http://arch-usa.com/insider-ties-quiz-son-wisdom-simplification-kicks/ So I could take the time and explain how the design of a shoe and materials factor in the actual price and why knit shoes are a rip off for the most part (this doesn’t include Battle Knit for the Lebron).

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Comment on What Happened To Putting The Air Jordan 3 In The Dog House? by archceo https://arch-usa.com/what-happened-to-putting-the-air-jordan-3-in-the-dog-house/#comment-4074 adidas Performance Essentials 3 Stripes Kid's Legging http://arch-usa.com/?p=20682#comment-4074 Steve Joseph. Tayib wrote this one, but I think Nike has shifted and fired so many people and that they are so top heavy the initiatives take entirely to long to implement and then they simply make a turn because the accountability isn't what it should be. There aren't people like you and I sitting and writing about Nike everyday. We are an external audit without the ear of the company. If I was sitting in an office or working indirectly with Nike, or if Tayib was working indirectly with Nike when the memos slide across the desk there would be a corporate post stating, "hey you lied or hey this is stupid." It's obvious the checks and balances are not in large corporations or if they are they are bogged down in the chain of command.]]> In reply to Steve Joseph.

Tayib wrote this one, but I think Nike has shifted and fired so many people and that they are so top heavy the initiatives take entirely to long to implement and then they simply make a turn because the accountability isn’t what it should be. There aren’t people like you and I sitting and writing about Nike everyday. We are an external audit without the ear of the company. If I was sitting in an office or working indirectly with Nike, or if Tayib was working indirectly with Nike when the memos slide across the desk there would be a corporate post stating, “hey you lied or hey this is stupid.” It’s obvious the checks and balances are not in large corporations or if they are they are bogged down in the chain of command.

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Comment on What Happened To Putting The Air Jordan 3 In The Dog House? by Steve Joseph https://arch-usa.com/what-happened-to-putting-the-air-jordan-3-in-the-dog-house/#comment-4073 Tue, 19 Dec 2017 13:59:00 +0000 http://arch-usa.com/?p=20682#comment-4073 Maybe the better question is “Does Nike/Jordan Brand ever stop lying to their customers?” I know, I know…sounds pretty aggressive but think about it for a bit. My guess is they were looking for a reaction to help guide the future roadmap of the model just like how a foul person would say something stupid to see if they could get you worked up.

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Comment on Adidas NMD Now Hitting The Adidas Outlet | Might Be The End Of The Line by Steve Joseph https://arch-usa.com/adidas-nmd-now-hitting-the-adidas-outlet-might-be-the-end-of-the-line/#comment-4072 Tue, 19 Dec 2017 13:26:00 +0000 http://www.arch-usa.com/?p=19280#comment-4072 I saw this coming. I think we all did, at least those of us that understand the exclusivity heuristic. Adidas broke some core rules of engagement and went from a star in the making to over producing many of the shoes that catapulted them into the spotlight.

Hard to believe some people still think there is a debate to be had around whether Kanye propelled the brand in a major way even when faced with the data showing the sell through rates of this shoes and even those don’t resell for what they used to.

The huge red flag this year beyond the obviousness of almost all models being more accessible was in April when the trace cargo sat. That shoe should have never sat but it did and guess what? It’s still available and there are sites with a full size run after all these months.

From that point onwards it seemed like over 74% of UB’s released sat. NMD’s were pretty much already dead at this point and the allure of even their collabs started to drop.

Was at one of my local malls on 12/17/17. I went to the Adidas outlet, not to correlate this article or any previous ones but to simply get my Xmas shopping vibe on.

They had almost every wmns NMD and a few mens but all at retail. I double checked with a nearby associate that all the prices were correct, there were no promos and I just walked out. Went to Nike and got major heat on the low low and I mean low.

One of the things that killed Adidas and slowed their growth are the prices of their shoes. I specifically told them on Twitter that the recently released Adidas CS1 Goretex was one if not the most expensive Gore-Tex bearing shoe I can remember. Not boots. There are plenty of Gore-Tex boots somewhat deserving of those higher prices but they had leather or a DSW suede or nubuck upper. Adidas wanted $230 for a knit shoe with Gore-Tex.

The shoe is sitting globally and SNS in one of their sales dropped it to $171.00 shipped which helped move the model.

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