Wolverine How do you measure what is basically a qualitative metric in NIL? Often a collegiate athlete is marketing what I’ve labeled DJ Quik dope. In the classic track by the legendary West Coast emcee he rapped, “they don’t sell dope it sells itself/While they kickback and just collect the wealth.” Consider the biggest NIL…
The Air Jordan 38 is the flagship model from Jordan Brand. Ringing up at $200 the pricing is in line with Retro Jordan products, but the tech is next generation performance. The sneaker features a full length Zoom Air Strobel and Cushlon support system. The upper retains elements of heritage Jordan products to create a…
Brooks ReStart is a new platform helping gently used shoes stay on the run as skin as possible. It’s just one part of Brooks’ effort to protect the dodge we run on. Source: Shop gently used shoes at Brooks ReStart Running is easily the fastest method to begin a fitness journey. Unfortunately, most people…
Diadora Heritage – Diadora Online Shop I once thought Diadora was a company the size of On or Hoka. I thought the company’s revenue was much greater than what it is. In my head the legacy brand had tentacles in performance running and an upscale heritage line rivaling anything being released by the bigger…
Source: PUMA AND SKYLAR DIGGINS-SMITH RELEASE REFLECTIONS Reflections, Skylar’s next capsule with PUMA Hoops, is about being present and looking to the future – while never losing sight of yourself. Hieroglyphics-inspired details infused with the spirit of Diggins-Smith’s personal mantra, “Don’t Play Yourself,” mirror the cool intensity she brings to every aspect of her life,…
Jordan Brand is highlighting the holiday drops for 2023. Over the last month the most prominent sneaker in the collection has begun to show up on influencer YouTube channels and on sneaker media platforms. This hints at considerable issues with the grey market for Nike and is reinforced by considerable instances of how shrinkage is…
Buy Now in your size: adidas Louisville Forum Low Shoes – Black | Men’s Basketball | adidas US The suede and leather with chenille stripes recalls varsity jackets and looks amazing. I dive into a short history of the legendary Louisville Cardinals basketball team and Denny Crum. I mess up a few facts about Milt…
I had an amazing concept for this video. I hopped in the car and began recording, but the concept fell apart because the DSW store experience would have been a letdown. The employees were hard at work with customers and phone calls and when I attempted to share with them the importance of this release,…
The Converse SoHo store is an excellent spot to catch interesting displays. A quick retail dive offered a peak at their latest offerings. One impressive in-store drop was the ¡Mi Gente! collection, released on September 15th in honor of National Hispanic Heritage Month. The brand has been running the ¡Mi Gente! campaign since 2020, refreshing…
Source: screenshot and short from RunnnSphere A $500 Dollar Running Shoe from adidas: Madness or Method? The question “mad or methodically calculated?” was answered in spectacular fashion. The repeat performance by Assefa was EK-like. In the latest technical advancement from adidas, the world-class Ethiopian athlete blasted beyond the two hour and 14-minute record. To do…
Adidas Originals revamped their 5th Avenue flagship store in New York City to showcase their new campaign 1000 Back. arch covered the Originals trilogy project featuring three short films in a previous post. Curious to see how they are executing the campaign message In The Field, a quick visit delivered the intel. Check out the…
Source: Xpress Ship Is Here Two completely different topics on this and one won’t solve any problems, only add to the discussion around just what StockX has been doing with all of their warehouse space. First, the best performing sneakers on StockX were: Panda Dunk Yeezy Slide Marine Yeezy Slide Slate Grey Panda Dunk GS…
Reebok and rebellious art collective-turned-product marketer MSCHF just released an eccentric teaser ad for their upcoming Pump Omni Zone IX collab. MSCHF has a history of breaking norms and printing cultural currency. Riding off the massive success of their Big Red Boot earlier this year, and summer Big Yellow Boot Crocs collab, MSCHF now finds…
Timberland pegasus out in their display of the Future 73 collaboration with artist Nina Chanel Abney. Their display, spotted In The Field at Timberland’s SoHo store, is the location they typically release collabs like this. For the Future 73 project, the heritage brand seeks to invigorate itself and reach new audiences by partnering with emerging…
Source: Marin Store | shop online at BIRKENSTOCK On a recent episode of the Prof. G Podcast, Ed and Professor Scott discussed Birkenstock’s impending IPO. While he was extremely excited about the IPO, Ed wasn’t. Neither guy is informed on the sneaker industry and didn’t have any real insight other than Prof. G’s claim that…
Visit https://arch-usa.com/how-to-spot-a-fake-nike-dunk-low-sp-syracuse/ to see pictures of the sneaker in this video. Buy Now: https://stockx.pvxt.net/5gq5NL The Hyper Royal is a simple, clean colorway for the classic Retro Dunk. I wanted to take a look at how the Dunk looks in comparison to the Air Jordan 1 Low, but there isn’t a lot to this pair. The…
A Performance Running Shoe The Felix Runner, an innovative choice in women’s running shoes, redefines comfortable running. Engineered with FemiformityFIT Technology, our neutral running shoe offers unparalleled comfort and precision. Source: The Felix Runner – Avalanche Allyson Felix had retired. She was eating chicken wings when the U.S. 4 x 400 team needed a replacement…
In 2022 Nina Chanel Abney had a collection release with Jordan Brand featuring the Air Jordan 2 in a low and high. The drop also had apparel. For the celebration of Timberland’s 50th Anniversary Chanel has delivered another apparel and footwear option highlighting the classic 6-inch boot and providing a modern take on the 78…
If you’re a Little Brother fan you should be subscribed to their YouTube channel. They just dropped a single-tape old school two song release with visuals. The track Wish Me Well, features an allusion to Moby Dick in the hook and title, but it’s the undertones of aimed barbs in the lyrics which make this…
Meet a running shoe like no other. The Adizero Adios Pro Evo 1 is a prototype enhanced with unique technology that challenges the boundaries of racing. Featuring a liquid rubber outsole, a state-of-the-art forefoot rocker, and the latest version of the LIGHTSTRIKE PRO foam, this model embodies performance running innovation. adidas ADIZERO ADIOS PRO EVO…
The Atmosphere Retro 1 Low is like most of the OG 1 Lows that have released. The kicks are selling below retail. This model has an odd finish which could be the culprit and reason a lot of people haven’t gravitated towards the model… then again, a lot of people are buying the pair. The…
With WNBA playoff fever in full swing, I had to get nike jordan fly cristiano shoes black boots sale to check out Nike’s Sabrina Ionescu launch at their five-story SoHo store. Ionescu, one of the game’s most promising players, presents a massive opportunity for the brand. I was curious to check out Nike’s creative strategy for this key launch. Check…
