New Balance and Under Armour, via Niche Sports, Crush the Social Media Marketing Algorithm but John Cena and Birks Steal the Show

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This could easily be a post about how Nike also generated a considerable amount of coverage, but to do so the information would derive across a number of athletes at different moments. Instead, this post sits squarely on the shoulders of three events: DAZN’s Anthony Joshua vs Francis Ngannou and the NCAA 2024 Indoor Track…

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