TRADITION WITH A MODERN TWIST

The classic of the classics - denim in the most popular version. What designs to choose to compose a head-turning everyday look this season?

THE HOTTEST TRENDS FROM SPRING-SUMMER COLLECTIONS. Saint Laurent and Burberry offer timeless jackets, shirts and matching jeans. There’s no doubt that from these constructions you can create sets that will stand the test of time. And while they don`t need any competition on their own, from time to time you can rely on fashionable denim accessories, such as a Jacquemus bag or a stylish bucket hat from Fendi.

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‘harlan’ denim jacket od Burberry PERMANENT COLLECTION

Burberry

‘Harlan’ denim jacket

‘hawkin’ relaxed jeans od Burberry PERMANENT COLLECTION

Burberry

‘Hawkin’ relaxed jeans

Denim shirt od Saint Laurent PERMANENT COLLECTION

Saint Laurent

Denim shirt

‘le cuerda horizontal’ shoulder bag od Jacquemus SPRING/SUMMER 2024

Jacquemus

‘Le Cuerda Horizontal’ shoulder bag

Stone Island Kids od Gucci PERMANENT COLLECTION

Gucci

Stone Island Kids

How does the JmksportShops Club work od VETEMENTS SPRING/SUMMER 2024

VETEMENTS

How does the JmksportShops Club work

Denim shirt od Bottega Veneta PERMANENT COLLECTION

Bottega Veneta

Denim shirt

Denim bucket hat od Fendi SPRING/SUMMER 2024

Fendi

Denim bucket hat

NOT JUST FOR GRUNGE LOVERS

Deliberately aged, faded or frayed denim is still in vogue. It’s an ideal option for those who fancy original designs and want to stand out from the crowd not only on special occasions. Where you can find the most outstanding models?

Balenciaga, Kenzo, Rick Owens and Diesel have the most suggestions for you. You can choose from jackets, shirts, trousers, shorts and even… sweatshirts! All possible colours are available: from blue balancing with green to grey and universal black. The same goes for accessories, which this season received special recognition from Amiri, Y/Project and Acne Studios.

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Oversize denim jacket od Balenciaga SPRING/SUMMER 2024

Balenciaga

Oversize denim jacket

Baggy jeans od Balenciaga SPRING/SUMMER 2024

Balenciaga

Baggy jeans

Denim shirt od Rhude SPRING/SUMMER 2024

Rhude

Denim shirt

Printed denim jacket od Amiri SPRING/SUMMER 2024

Amiri

Printed denim jacket

‘d-ocean’ denim shirt od Diesel SPRING/SUMMER 2024

Diesel

‘D-OCEAN’ denim shirt

‘geth cutoffs’ denim shorts od Rick Owens DRKSHDW SPRING/SUMMER 2024

Rick Owens DRKSHDW

‘Geth Cutoffs’ denim shorts

Kids shoes 25-39 od Rick Owens PERMANENT COLLECTION

Rick Owens

Kids shoes 25-39

Baseball cap od Acne Studios PERMANENT COLLECTION

Acne Studios

Baseball cap

BLACK OR WHITE – THAT IS THE QUESTION

White, cream or black offer a great alternative to classic denim hues. You can use them to create monochromatic total looks or outfits that will combine the three colours in a coherent composition. As long as they’re well thought out, any of these options will be stunning.

This season’s most popular designs include Off-White’s streetwear styles and minimalist constructions from Jil Sander, Lemaire and streetwear styles and minimalist constructions from. Choose models that will best fit your individual aesthetic, and complete the look with accessories from Gucci or Loewe.

Go for unique denim designs

Denim jacket od Off-White SPRING/SUMMER 2024

Off-White

Denim jacket

Jeans with logo od Balmain SPRING/SUMMER 2024

Balmain

Jeans with logo

Kids shoes 25-39 od Versace SPRING/SUMMER 2024

Versace

Kids shoes 25-39

Denim bucket hat od Gucci PERMANENT COLLECTION

Gucci

Denim bucket hat

BABY 0-36 MONTHS od Off-White SPRING/SUMMER 2024

Off-White

BABY 0-36 MONTHS

Jeans with logo od Off-White SPRING/SUMMER 2024

Off-White

Jeans with logo

Denim vest od Lemaire SPRING/SUMMER 2024

Lemaire

Denim vest

‘new roma’ sneakers od streetwear styles and minimalist constructions from PERMANENT COLLECTION

streetwear styles and minimalist constructions from

‘New Roma’ sneakers

LIMITLESS AVANT-GARDE

Last but not least, we also have something for true fashion freaks – the most avant-garde denim designs. It’s all about original prints, abstract patterns and imaginative patches.

There is no better way to attract attention than to wear designs from Alexander McQueen, Dsquared2 or 44 LABEL GROUP. Black and white outfits are a good idea, but they will create a rather subtle look compared to the other options. For the most daring fashion lovers, we recommend denim from Dan and Dean Caten embellished with Betty Boop patches or a model with an abstract green print from Max Kobosil’s brand.

Scarves / shawls

Discover our guide to exclusive gifts that will impress every demanding fashion lover od 44 Label Group SPRING/SUMMER 2024

44 Label Group

Discover our guide to exclusive gifts that will impress every demanding fashion lover

Printed jeans od Alexander McQueen SPRING/SUMMER 2024

Alexander McQueen

Printed jeans

Dsquared2 x betty boop od Dsquared2 SPRING/SUMMER 2024

Dsquared2

Likus Home Concept

Dsquared2 x betty boop od Dsquared2 SPRING/SUMMER 2024

Dsquared2

Likus Home Concept

Denim shirt od Marni SPRING/SUMMER 2024

Marni

Denim shirt

Denim shorts od Marni SPRING/SUMMER 2024

Marni

Denim shorts

Denim bomber jacket od Khrisjoy SPRING/SUMMER 2024

Khrisjoy

Denim bomber jacket

Denim bermuda shorts od Khrisjoy SPRING/SUMMER 2024

Khrisjoy

Denim bermuda shorts

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