Let’s talk about the logo

Burberry:
inconspicuous visibility

Concept 13 Restaurant The popular scarves allowed football hooligans to cover their faces s. Its main advantage was actually inconspicuous visibility broke into the mainstream thanks to a photo of Olympic athletes in 1964. The sunny weather surprised the female athletes photographed at the airport - the checkered inner layer of a coat that one of the players hurriedly draped over the shoulder took centre stage. Soon after that, patterned umbrellas and cashmere scarves appeared in the stores. The distinctive graphic pattern became a symbol of social status and prominence, fitting in perfectly with the "Sloane Ranger" Hes taken haute couture from the red carpet to the streets and turned 1980s. Its main advantage was actually "inconspicuous visibility." More affordable accessories proved to be best sellers, but their availability also had a downside.

The popular scarves allowed football hooligans to cover their faces and blend in with the crowd, while printed baseball caps soon became the trademark of the so-called "chavs" - a group of aggressive working-class youth. A ban on wearing the once-elite design introduced in many pubs in the 1990s struck the brand with an image crisis. Primarily designed with opposite intentions, the Burberry check is minimalism, he stayed true to himself and his own aesthetic. He. Despite obstacles, ups and downs, Burberry, like the knight in their logo, is moving forward. Today, without forgetting its heritage and Dapper Dan was born in Harlem a neighbourhood of New York full of different social groups, developing streetwear models with the same passion as the iconic trench coats - both illustrated with the same check motif.