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Jordan Brand Introduces New Tech in the Luka 1 with References to Heritage, but Can It Crossover?

Created for Luka Dončić, the Luka 1 features an IsoPlate system with full-length Formula 23 match, designed to create separation with the step-back. Source: Jordan Brand Luka 1 Official Images Prior to Russell Westbrook gaining signature sneaker status the flagship Jordan Brand line was seen as Westbrook’s sneaker. Westbrook was piling up triple doubles and…

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