The Amazon Marketplace Deception | Flee While You Can

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Originally posted on Housakicks Before I divulge the reasons behind my decision to shut down my Amazon store , I want to make sure folks understand that it wasn’t birthed out of anger. Amazon is the largest third party merchant marketplace worldwide; the substantial amount of traffic the platform gets is enough to ensnare sellers and … Read more

It Would Be Smart for adidas, Nike and Under Armour to End Their Amazon Relationships… but they can’t

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Amazon is falling into the same trap as GE. Or is it? Source: There’s precedent for Amazon competing with so many companies. It doesn’t end well. I sky the chart above showing how Amazon’s acquisition of Whole Foods tanked the stock prices of grocery counterparts doesn’t quite fit a sports and sportswear website, but let … Read more

Some Confirmation That Amazon Private Labels are Disrupting Retail | Tech Crunch

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Amazon has been doubling down on its private label business in recent months, though many of its own brands aren’t easily identifiable to consumers as they… (pic via Tech Crunch) Source: Amazon’s private label business is booming thanks to device sales, expanded fashion lines A few weeks ago I took a moment to tweet to Matt … Read more

mens nike blue grey running shoes | Birkenstock, Amazon, Brand Registry and Cutting The Strings 

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The German shoe company, founded over 240 years ago, is sick of fake versions of its shoes being sold on the online retailer’s site. Source: Why Birkenstock Is Kissing Amazon Goodbye I attended San Diego State University. The campus is huge and student enrollment is bananas with a freshman class that tops 10,000 in certain … Read more

2 Reasons Nike Selling On Amazon Will Disrupt Foot Locker, Finish Line and Other Retail Outlets

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  Video Breakdown 0:05 Intro to Episode 50 2:40 Topic 2:54 Reason #1 Right now the majority of shoes sold on Amazon are via 3rd party sellers (Amazon Marketplace). 5:48 Reviews 7:00 Reason #2 Amazon basically powers online search for shopping. Article The amount of data available on Nike’s sales on Amazon can be destroy … Read more

If You Resell Nike on Amazon You’re Dead and There is a Date for Your Demise | WSJ

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As traditional stores close, the sneaker giant reversed course and made a deal to sell on the site, seeking more control of pricing and display. Source: How Nike Capitulated to Amazon After Years of Resistance Last year I made a prediction that didn’t come to pass. The link to that article is below. This article … Read more

Nike selling directly on Amazon Should Never Happen (NASDAQ:AMZN)

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Source: Talk of Nike selling directly on Amazon – Amazon.com, Inc. (NASDAQ:AMZN) | Seeking Alpha This morning Seeking Alpha analyst Clark Schultz posted that Nike might be looking to sell on Amazon. My immediate response was “Hell No.” My secondary response was, “Nah son!” My final response was that I’m very rarely wrong and when … Read more

Amazon plans to sell its own line of workout clothes – Recode (Amazon Is A Pimp)

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The online retailer is going to be competing with Nike and Under Armour in the activewear market. by Jason Del Ray Source: Amazon plans to sell its own line of workout clothes – Recode @IBD_Low (Elaine Low) shared this article from Recode and it immediately caught my eye and reminded me of something I heard … Read more

Brand Gating Will Hit Sneaker Resale In A Big Way This Holiday Season

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If you take the time to speak to most online retail shops that carry sneakers, the majority of shops also sell on third party marketplace platforms like Amazon or eBay. Wal-Mart is now wading into the water as well. These online shops may have websites, but they have to use a series of checks and … Read more

Insider Ties: The Holiday Sneaker Season will be the Wild Wild West because of this

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Taking a tougher stance on brand protection, Amazon starts demanding that third-party sellers pay fees and secure approvals from brands Source: brandchannel: Amazon Gets Tough With Third-Party Sellers of ‘Restricted’ Brands For years I’ve looked forward to the holiday sale season. Typically I begin prepping for that time right now in September. I increase inventory … Read more

Insider Ties: Wal Mart and… Jordans?

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I have to give a shout out to my guy Tayib at Housakicks.com who brought Nikes and Jordans on Wal-Mart to my attention a couple of months ago. I had been approached by Wal-Mart in 2015 as part of a beta-test for a Seller Central styled marketplace for Wal-Mart. A few months ago, actually it may … Read more

More Marketing and Sales Information on Running and Casual Shoes

For those of you who are following these, I hope you are getting a better understanding of the work involved in attempting this shoe business. I guess it’s not an attempt, I’m doing it… just not very well. Here is the marketing breakdown for October. Please note the start dates for the JmksportStore Casual: The … Read more

Part 9 – Me vs Ebay: I lost, so what’s next?

If you haven’t been following the story you can check back through the blog and unlearned the Moving from Ebay series. If you don’t feel like doing that, then here is a recap: In June, I was on my way to becoming a powerseller on Ebay. I was generating  thousands a month from the sell … Read more