Video Breakdown: 0:00 Intro 1:15 Racial Breakdown of the WNBA and NBA 5:17 Racial Breakdown of WNBA and NBA All-Stars 23 6:59 Talent or Popularity? 10:55 Instagram Followers 11:40 New Balance enters Women’s Hoops 12:31 Diversity at Sneaker Brands 13:20 Who Deserves a Signature? 14:40 Amazing Women Don’t have Signatures 16:16 Wrap-Up In a post…
Source: Sec Defensive Player of The Year and No. 1 Overall Draft Pick Aliyah Boston Joins adidas Family Under Armour has been doing so much right lately, that it allows one to overlook that the company isn’t really ramping up signing new athletes to its sports rosters. The company did sign a soccer player in…
A brand can’t sell a legacy to fans when it’s young. Retro doesn’t exist without a historical moment of reference. Under Armour at one point had the MVP of every major American sport, Brady, Curry and Harper. The brand didn’t capitalize on this historic event. Under Armour has always underutilized its assets. It always seemed…
901Prepscoop – Every Sport, Every Day, From Memphis and Beyond The Lawson family is Memphis’ version of a basketball dynasty. From head coach Keelon Lawson and his four sons who all played and still compete at the elite D-1 level to Chuck Lawson a local high school basketball scout who owns the website 901 Prepscoop,…
There have long been classes, combines and programs for men entering the NBA. These programs have filtered into colleges with Pro Days and with Coaches like John Calipari being bold enough to invite Instagram models to the campus to talk to athletes preparing to enter the NBA. As athletes garner NIL deals, there should…
adidas’ latest campaign asks the question “What is your why?” Amidst all of the dialogue around Jerry Lorenzo not being a part of the strategy, I stated that performance-based brands fell into the trap of relying solely on entertainers and influencers to drive the story. This has led to adidas’ issues with Yeezy and…
The D.O.N. Issue #4 is one of the lightest and most advanced adidas Basketball shoes to date. Source: D.O.N. Issue #4: the lightest signature silhouette from Donovan Mitchell Donovan Mitchell’s signature sneakers have been underwhelming, but this is not because of the player. As one of the most talented shooting guards in the league,…
A defensive, throwback championship closeout game that saw only one player score 20 points or more in the game, placed a cap on one of the best seasons in the history of the WNBA. Chelsea Gray dropped 20 pts and 6 assists, but A’ja delivered a double up with a massive 14 rebounds, 2 steals…
Las Vegas 91 Connecticut 83 Lefties got loose on Sunday and left the Sun blistered as Kelsey Plum dropped 22 leading 5 Aces players who hit double figures in scoring. A’ja and Chelsea Gray were part of a crew that notched 20 points or better in holding off the feisty, fast, but not quite furious…
Chicago Sky 89 Dallas Wings 81 The league leading Sky had to fight to keep the Wings from flying into their airspace. Leading the way in the air control tower were Kaleah Copper and Emma Meesseman both dropping a Jordan jersey 23 pts. Copper understood the assignment adding 14 boards and refused to let Marina…
Lynx 87 Fever 77 K-Mac played like 11 in the Upside Down of Hawkins against a Fever squad who needed Stranger Things to stop the inside outside dominance of Sylvia Kayla McBride. On the second night of a back-to-back the Lynx needed a W to reach double figures in wins on the season and Kayla…
Las Vegas 108 New York 74 At least the Liberty stopped one person on the Vegas roster from scoring… A’ja led the Aces in scoring with 25, but when a team delivers 71 points in the first half and the other team scores 71 for the game, it’s hard to find a positive. The irony,…
Connecticut Sun 89 Indiana Fever 81 A fairly quiet night in the W with only 1 game, but with the heat from the Sun and Fever, trying to reach a boil, the game was out of reach by the fourth. Although the final was 89-81, which looks competitive, the Fever fell short in a comeback…
While the site is focused on the sneaker industry and business analysis primarily, I wanted to do a short run of a Daily Inside Hoops of the W to see if SEO would improve. My goal? I want to see if ESPN and other sports channels are intentionally overlooking the W or are they allotting…
Created for Luka Dončić, the Luka 1 features an IsoPlate system with full-length Formula 23 foam, designed to create separation with the step-back. Source: Jordan Brand Luka 1 Official Images Prior to Russell Westbrook gaining signature sneaker status the flagship Jordan Brand line was seen as Westbrook’s sneaker. Westbrook was piling up triple doubles and…
UNDER ARMOUR TEAMS UP WITH NCAA CHAMPION TO EXPAND THE WORLD OF WOMEN’S BASKETBALL Source: ALIYAH BOSTON IS TURNING HER SUCCESS INTO HER LEGACY This post is referencing the news sites of the five major basketball brands, Nike, Puma, Under Armour, adidas and New Balance. This does not include Twitter feeds or social media posts….
Note: This post is an update to yesterday’s discussion where I incorrectly listed Aliyah Boston’s sneakers as the Havoc 3s. The sneaker worn by Boston was the UA Breakthru 2, a shoe designed for women hoopers by women. Women’s UA Flow Breakthru 2 Basketball Shoes | Under Armour A synapse is important. One misfire and…
If you missed yesterday’s championship game, I live tweeted the entire event with my thoughts as South Carolina put on a masterclass in defense and execution. #NCAAWBB The women’s championship game streaming on Hulu has angles so good it’s like being courtside. The Gamecocks are smashing right now. UConn looks outclassed. It looks like Under…
Source: NEW BALANCE SIGNS TWO-TIME NBA ALL-STAR ZACH LAVINE The only sneaker Zach highlighted during his time with adidas was the Next Level (I refuse to spell it the way they spelled it right now). The sneaker introduced adidas’ new cushioning system Lightstrike. The shoe didn’t sell. During Zach’s time with adidas the company seemed…
Winning Time, was going to be named “Showtime” as a reference to the 80s Lakers teams that dominated the decade behind the charismatic Magic Johnson. HBO Max didn’t think it would be smart to name the show after a competing streaming channel’s name, so Winning Time it is. I’ve been watching the show and there…
adidas’ basketball landing page has been updated. I, like many others, expected a Fear of God x adidas showing at All-Star Weekend after the Innersect launch/teaser, but a year and half into the relationship, with offices moved to L.A., the footwear and apparel side of FOG has been over the top secretive. The brand has…
Source: Nike Basketball Greater Than Series GT Cut GT Run GT Jump Official Images Release Date The picture above does very little to show you why this particular Nike Basketball model has reignited casual interest in hoops shoes. In 2021 Nike rolled out the tech descriptions of three models in their GT Line (The Run,…
